Alpha Generation - Generation Alpha (or Gen Alpha for short) is the demographic cohort succeeding Generation Z. Researchers and popular media use the early 2010s as starting birth years and the mid-2020s
![Mark McCrindle on Twitter: "@Bedeapk Baby Boomers: 1946-1964 Gen X: 1965-1979 Gen Y: 1980-1994 Gen Z: 1995-2009 Gen Alpha: From 2010 https://t.co/lcTOZrQDWz" / Twitter Mark McCrindle on Twitter: "@Bedeapk Baby Boomers: 1946-1964 Gen X: 1965-1979 Gen Y: 1980-1994 Gen Z: 1995-2009 Gen Alpha: From 2010 https://t.co/lcTOZrQDWz" / Twitter](https://pbs.twimg.com/media/ESGhk9_UEAAfhtl.jpg)
Mark McCrindle on Twitter: "@Bedeapk Baby Boomers: 1946-1964 Gen X: 1965-1979 Gen Y: 1980-1994 Gen Z: 1995-2009 Gen Alpha: From 2010 https://t.co/lcTOZrQDWz" / Twitter
![Generation Alpha is a thing. And it chooses YouTube and Netflix as the “coolest brands”. - Tubefilter Generation Alpha is a thing. And it chooses YouTube and Netflix as the “coolest brands”. - Tubefilter](https://www.tubefilter.com/wp-content/uploads/2022/03/beano-brain-top-brands-generation-alpha-1400x825.jpg)
Generation Alpha is a thing. And it chooses YouTube and Netflix as the “coolest brands”. - Tubefilter
![After Gen Z, meet Gen Alpha. What to know about the generation born 2010 to today - Good Morning America After Gen Z, meet Gen Alpha. What to know about the generation born 2010 to today - Good Morning America](https://s.abcnews.com/images/GMA/GENERATIONALPHA_021420_v01_BV_hpMain_16x9_1600.jpg)